• Close-up of a red grad cap with a Charlie Coyote pin on it and text below, 'GRAD GIFTS Find the perfect gift for any grad!' with a Shop Gifts button.
    Close-up of a red grad cap with a Charlie Coyote pin on it and text to the right, 'GRAD GIFTS Find the perfect gift for any grad!' with a Shop Gifts button.
  • Graphic with paper textured background and red text to the left side, 'WHAT'S NEW,' with smaller black handwriting text, 'Now in-store and online at Charlie's,' with an arrow pointing to a new black alumni quarter zip and light heathered gray version.
    Graphic with paper textured background and red text to the left side, 'WHAT'S NEW,' with smaller black handwriting text, 'Now in-store and online at Charlie's,' with an arrow pointing to a new black alumni quarter zip and light heathered gray version.
  • Black background with new Coyote logo near bottom right with text, 'EVOLVE YOUR WARDROBE' and image of white Adidas quarter zip, Gray crew, and red tee above.
    Black background with new Coyote logo to the right with text, 'EVOLVE YOUR WARDROBE' below and image of white Adidas quarter zip, Gray crew, and red tee to the right with the new Coyote logo
  • Image of phone showing rewards account and another phone behind showing Charlie's website. Red Text below, 'JOIN OUR REWARDS PROGRAM.'
    Image of phone showing rewards account and another phone behind showing Charlie's website. Red Text to the right, 'JOIN OUR REWARDS PROGRAM.'
  • Image young woman in a black USD tee standing outside the library on campus and a red graphic that says, 'You're Giving Back! Purchases at Charlie's support USD student scholarships. Thank you!'
    Image three students walking on campus and a red graphic that says, 'You're Giving Back! Purchases at Charlie's support USD student scholarships. Thank you!'

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Shop 20% off the School Of... Collection

Black unisex hoodie with red text across chest, 'COYOTE LAW.'
Coyote Law Unisex Black Hoodie $59.99
Red College of Arts & Sciences tee
Unisex School of Red Tee Full Chest $16.99
Black quarter zip with white embroidered, 'UNIVERSITY OF SOUTH DAKOTA BEACOM SCHOOL OF BUSINESS,' and red SD logo above on upper left chest.
"School of" Unisex Black Quarter Zip $59.99
Black hat with red embroidered SD logo and white text below, 'UNIVERSITY OF SOUTH DAKOTA COLLEGE OF ARTS & SCIENCES.'
"School of" Adjustable Twill Hat $24.99
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Shop Gifts for Grads

Black quarter zip with embroidered 'UNIVERSITY OF SOUTH DAKOTA ALUMNI,' in a circle with the SD Paw logo in red, white and black on the upper left chest.
2025 MV Fleece Quarter Zip Embroidered USD Alumni Left Chest $39.99
Heathered gray tee with black words that say 'ALUMNI UNIVERSITY OF SOUTH DAKOTA' and a red SD Paw logo below it
MV USD Alumni Bar Logo SD Paw Grey Tee $19.99
USD Black Padfolios with Zipper
USD Black Padfolios with Zipper $39.99
Vintage Charlie Lapel Pin
Lapel Pin Vintage Charlie with post $3.00
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Shop New Arrivals

Black quarter zip with embroidered 'UNIVERSITY OF SOUTH DAKOTA ALUMNI,' in a circle with the SD Paw logo in red, white and black on the upper left chest.
2025 MV Fleece Quarter Zip Embroidered USD Alumni Left Chest $39.99
MV Pro Weave Crew with Tonal South Dakota
MV Pro Weave Crew with Tonal South Dakota $54.99
Black short-sleeve tee with red, white, green and yellow designs and text, 'HONORING THE PAST. CELEBRATING THE PRESENT. CREATING THE FUTURE. TOGETHER. BLACK HISTORY.;
2025 Black History Short Sleeve Tee Adult $23.99
Gray short-sleeve tee with white, red and cream text and design that says, 'UNIVERSITY OF SOUTH DAKOTA CELEBRATING NATIVE EXCELLENCE.'
Celebrating Native American Excellence Gray Short Sleeve Tee $23.99
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Our Stores

CAMPUS

414 E. Clark Street

Vermillion, SD 57069

(605) 658-3800

DOWNTOWN

2 E. Main Street

Vermillion, SD 57069

(605) 658-2200

Our Stores

CAMPUS

414 E. Clark Street

Vermillion, SD 57069

(605) 658-3800

DOWNTOWN

2 E. Main Street

Vermillion, SD 57069

(605) 658-2200