• Shop new arrivals for game day!
    Shop new arrivals for game day!
  • Spring Textbooks | Order for the spring semester now!
    Spring Textbooks | Order for the spring semester now!
  • You're giving back! Purchases at Charlie's support USD students scholarships. Thank you!
    You're Giving Back! Purchases at Charlie's support USD student scholarships. Thank you!

  • Join our rewards program!
    Join our rewards program
  • Where's Charlie? The must-have children's book for all little Yote fans! Can you find Charlie before the Dakota Days Parade begins?
    Where's Charlie? The must-have children's book for all little Yote fans! Can you find Charlie before the Dakota Days Parade begins?
  • Styled by Charlie's
    Styled by Charlie's

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  • Shop new markdowns!

Shop the Basketball Collection

Game Day Social Red Fleece Crew USD Basketball
Game Day Social Red Fleece Crew USD Basketball $59.99
Game Day Social Unisex 2022 Black Tee with Yotes BBall
Game Day Social Unisex 2022 Black Tee with Yotes BBall $32.99
Game Day Social Oversized S/s Tee with Basketball Design
Game Day Social Oversized S/s Tee with Basketball Design $39.99
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Shop the top items at Charlie's!

Best Sellers

Unisex DSP Sport Specific Red Tee
Unisex DSP Sport Specific Red Tee $14.99
Unisex Gray Relaxed Twill Sport Specific Hat
Unisex Gray Relaxed Twill Sport Specific Hat $24.99
Unisex Hood with New SD Paw_Coyotes
Unisex Hood with New SD Paw_Coyotes $44.99
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Shop Styled by Charlie's

Loose Fit, Bubble Sleeve Black Top with Ruffled Cuffs
Loose Fit, Bubble Sleeve Black Top with Ruffled Cuffs $18.99
Women's Faux Leather Cropped Red/White Varsity Jacket with snaps. Body is red, sleeves are white with red and white striped cuff.
Women's Faux Leather Cropped Red/White Varsity Jacket $35.99
Women's Soft, Lightweight Sweater in Black
Women's Soft, Lightweight Sweater $35.99
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Our Stores

CAMPUS

414 E. Clark Street

Vermillion, SD 57069

(605) 658-3800

DOWNTOWN

2 E. Main Street

Vermillion, SD 57069

(605) 658-2200

Our Stores

CAMPUS

414 E. Clark Street

Vermillion, SD 57069

(605) 658-3800

DOWNTOWN

2 E. Main Street

Vermillion, SD 57069

(605) 658-2200